KIMASU SAKE CUP WITH SHOCHIKUBAI LOGO

Sake can be drunk in two ways: with a short clear glass or a square wooden cup, called a “masu”.  Masu cups are small square wooden boxes used to measure rice portions in Japan during the feudal period. Cleverly, most are made of hinoki or cedar wood, which have natural antibacterial properties to keep food and drink fresh. Today, masu cups are used almost exclusively to drink sake at special occasions like birthdays, anniversaries, holidays or weddings.